Enter... Pantone's 2020 Color of the Year: Classic Blue. 'It’s what the color forecasters at Pantone have deemed to be a comforting, timeless color for a time of change,' writes the author of the Fast Company article about the news.
They've been bestowing us a Color of the Year now for two decades. Each year's color is decided through a maybe surprisingly thorough process that takes into consideration macro cultural trends. Art, popular media, movies, lifestyles, economic and political conditions, travel destinations, new technology, all somehow play into the big reveal. The trend Classic Blue is supposed to capture? Wellness, apparently.
For some quick history, the first Color of the Year, Cerulean, chosen in 1999, also was meant to capture a moment in time. That was the year of Y2K. WTO. Pokemon. Wow. Reminiscing and reading up about this annual phenomenon, I'm reminded holy cow: next year is a new decade. Which means we only have a little over three weeks left of this decade. Which means?... I'm not really sure what to do with that realization, other than to carve out some time and think back on the past decade. Where was I ten years ago? What was I doing? Where were you ten years ago and what were you doing?
Bringing myself back to the present and the impending calm of Classic Blue, I wonder: Is it a coincidence we just recently painted a wall in our guest bath basically this same color blue? Actually, yep. Yep, it totally is.
